Mercedes-Benz Receives Award for Children’s Safety

Mercedes-Benz vehicles are known for their luxury, performance, durability, and overall sophisticated engineering. Safety is another aspect of engineering that has long been associated with Mercedes-Benz, perhaps because the company has emphasized safety for decades, including a time when many other manufacturers rarely discussed it to avoid any implication that their products were unsafe. The focus on safety continues as Mercedes-Benz of Plano is proud to announce that Safe Kids Worldwide awarded Mercedes-Benz the Safe Kids Champion for Children Award.

Safe Kids Worldwide is a heartfelt nonprofit dedicated to protecting children aged 0-19 by working tirelessly to prevent accidental injuries. They team up with partners and over 400 coalitions across the U.S., aiming to reduce traffic accidents, drownings, sleep-related fatalities, falls, burns, poisonings, and other dangers. Discover more about their inspiring work at safekids.org. The award was presented at the Safe Kids Worldwide Childhood Injury Prevention Convention, commonly referred to as PrevCon. This is the largest gathering of safety professionals worldwide, dedicated solely to preventing childhood injuries.

Mercedes-Benz was recognized for positively impacting approximately 81,000 families by distributing over 43,000 safety devices, including car seats, helmets, reflective gear, and more, as well as sharing educational resources nationwide. This effort also included providing roughly 15,000 safety kits to children. Mercedes-Benz also collaborated with Scholastic, MBUSA, and Safe Kids Worldwide to launch the children’s book “Clifford Takes a Ride,” in which the large red dog, well known to children, embarks on a vehicle trip with his family, discussing several vehicle safety issues along the way. Over 30,000 free copies of Clifford Takes a Ride were distributed to children and families in 52 cities across 19 states.

“Mercedes-Benz USA is honored to receive this award from Safe Kids Worldwide and grateful that it recognizes the impact of our safety programs, which remain a crucial component of our Driving Your Future initiatives designed to empower the next generation and keep them safe. Safety has always been a core value central to the Mercedes-Benz brand, and we are proud to carry that legacy forward through our partnership with Safe Kids Worldwide to ensure a meaningful impact in communities across the U.S.” – Adam Chamberlain, President & CEO, Mercedes-Benz USA.

If you appreciate a brand that prioritizes safety, not just in its products and owners but also in its community initiatives, Mercedes-Benz may be the brand for you. If you are in the Plano area, come experience Mercedes-Benz of Plano’s extensive inventory for the model that interests you, and as always, drive safely.